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广告招牌设计字的要点是什么?

来源:http://www.hongchenad.cn    发布时间:2021-05-26

因为每个广告牌都不一样,广告牌的大小尺寸,材质,安装位置。所以我们在客户联系到我们的时候,都是先上门和客户沟通要求,看施工现场测量尺寸。根据客户的要求确定广告牌的材质样式。

Because each billboard is different in size, material and installation position. So when our customers contact us, we always come to the door first to communicate with the customers and see the measurement of the construction site. According to the requirements of customers to determine the billboard material style.
楼顶广告牌的样式有楼顶广告大字,楼顶广告灯箱,楼顶广告大 牌。楼顶广告大字介绍,大字有发光和不发光两种,不发光大字有钛金字,不锈钢字,烤漆字。发光字有很多,楼顶常用的有穿孔字,压克力发光字,吸塑字。
The style of the billboard on the top of the building includes the big character of the billboard on the top of the building, the light box of the billboard on the top of the building and the big billboard on the top of the building. There are two kinds of big characters: luminescent and non luminescent. The non luminescent big characters include titanium, stainless steel and paint. There are many luminous characters, such as perforated characters, acrylic luminous characters and blister characters.
济南广告牌
楼顶广告灯箱,好一点可以做LED光源灯箱,画面用UV机打印,精度高,透光效果好,用质感,褪色慢。差一点是用灯管做光源,画面用喷绘机打印,效果相对差一些。白天是彩色广告牌,晚上亮灯则成为‘内打灯’的广告灯箱广告,灯箱广告照明效果较佳,维修比射灯广告牌困难,且灯管较易耗损。
Advertising light box on the roof, better can do LED light source light box, pictures printed with UV machine, high precision, good light transmission effect, with texture, slow fading. The difference is that the lamp is used as the light source, and the picture is printed by the inkjet printer, so the effect is relatively poor. In the daytime, color billboards are used, while in the evening, lights are used as light box advertisements. The lighting effect of light box advertisements is better, the maintenance is more difficult than that of spotlight billboards, and the lamps are easy to wear out.
楼顶广告大 牌,是用喷绘布安装在钢结构底板上面的,在广告牌四周装有射灯或其它照明装备的广告牌,称为射灯广告牌,优点是美观,晚上照明效果好,可以清晰看到广告信息。
The billboard on the top of the building is installed on the bottom plate of the steel structure with spray painting cloth. The billboard with spotlights or other lighting equipment around the billboard is called spotlight billboard. It has the advantages of beautiful appearance, good lighting effect at night, and can clearly see the advertising information.
广告招牌设计包括招牌的图案设计,大小设计还有按照的位置分析等,重要的还是要做好广告招牌字体设计,让顾客一看就了解基本情况,简单明了,通俗易懂,才会给消费者的印象中留下好印象下,下面简单介绍一下广告招牌设计字的要点。
Advertisement signboard design includes signboard pattern design, size design and position analysis. The most important thing is to do a good job in advertisement signboard font design, so that customers can understand the basic situation at a glance, which is simple, clear and easy to understand, so as to leave a good impression on consumers. Here is a brief introduction to the key points of advertisement signboard design.
1、店名的字形、大小、凸凹、色彩、位置上的考虑应有助于门的正常使用。
1. The consideration of the shape, size, convex concave, color and position of the shop name should contribute to the normal use of the door.
2、广告招牌的文字内容必 须与本店所销售的商品相吻合。
2. The content of the advertisement must be consistent with the goods sold in our shop.
3、广告招牌的文字尽可能精简,广告内容立意要深,又要顺口,易记易认,使消费者一目了然。
3. The text of the advertisement signboard should be as concise as possible, and the content of the advertisement should be deep and smooth, easy to remember and easy to recognize, so that consumers can understand at a glance.
4、广告招牌的美术字和书写字要注意大众化,中文和外文美术字的变形不要太花太乱太做作,书写字不要太潦草,否则,不易辨认,又会在制作上造成麻烦。
4. Attention should be paid to the popularization of the art characters and writing characters of advertisement signboards. The deformation of Chinese and foreign art characters should not be too fancy, too messy and too artificial. The writing characters should not be too scribbled. Otherwise, it will be difficult to identify and cause trouble in production.
客户可以根据自己的预算,和想要达到的效果,和我们根据现场的情况选择方案。楼顶广告牌的安 全隐患很高,要到有关部门申报审批,要找广告公司制作安装。
Customers can choose the scheme according to their own budget, the effect they want to achieve, and the situation on site. The safety risk of the billboard on the roof is very high. We need to apply to the relevant departments for approval and find the advertising company to make and install it.

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