Looking at the spray painting industry in Jinan, after years of rapid development, it has entered a stable period of the industry. At the same time, under the influence of the downward pressure of the economy, the competition is becoming increasingly fierce. Based on this situation, it is necessary for Jinan spray painting company to improve the fine management to enhance the market competitiveness.
1、 Fine management based on customer and market demand. The focus here is on market segmentation. As a spray painting company, there are many kinds of segmentation, including indoor photo spray painting, large-scale spray painting, light box spray painting, and so on. There are many materials involved, but as a customer, they know little about it. Therefore, providing targeted and refined product processing solutions for different target customers can help customers achieve high-quality picture rendering effect, and help improve the competitiveness of products and customer satisfaction.
2、 Fine management based on spray painting production link. After several years of extensive business model, as the current small and medium-sized spray painting company, it is very necessary to standardize the production and processing of spray painting system, establish and improve the equipment operation, production and processing, post-processing, installation and construction, customer maintenance and other all-round management specifications, grasp every detail, really do in place. This will help to improve the skill level of operators, improve the unit production efficiency and customer experience, and enhance the competitiveness of the company.
3、 Fine management based on customer satisfaction. As a painting company, to achieve long-term development, always focus on customer demand and customer satisfaction. Generally speaking, customer demand is easy to identify, but customer satisfaction is often ignored. When a clear customer demand is met, the customer's expected goal will be achieved. However, in order to achieve customer satisfaction and trust, it is necessary to carry out personalized identification and maintenance for different customers, such as whether the customer's potential demand for quality, efficiency and use scenarios has not been met. If we can stand in the perspective of customers and meet their personalized needs through humanized management, it will undoubtedly be greatly improved Improve customer satisfaction, and create a good market reputation, so as to bring the continuous increase of customers.
To sum up, as Jinan spray painting company, in order to achieve all-round fine management, it should develop both inside and outside, dare to explore and innovate, and always focus on the market and customers, so as to continuously improve its production and operation level and establish its own moat, so as to promote the sustainable development of the enterprise.